What is this about?

Lava is a research partner at Multiplicity, a six-month research project on design in a multicultural society. Our focus is visual identities of organizations. We believe dynamic identities and cultural sensitivity can help adapt companies in a changing world. In this project we work together with Forum, institute for multicultural development, for expertise.

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woensdag 13 februari 2008

Lava Researches Multicultural Identities



Since january 2008 Lava is involved as researchpartner in the researchproject Multiplicity, a thinktank on design in the multicultural society organised by Design2context, Premsela, and BNO.

In this research Lava will focus on visual identities of organisations in a multicultural context. The current changes in society have challenged the role of the traditional identity and its visual language. Lava proposes the use of dynamic identities can help adapt corporate communication in a changing world. To make sure the broader public benefits from this research, Lava has made it their goal to search for clear solutions with a pragmatic approach.

For expertise Lava will be working with Forum, institute for multicultural development. Lava will research the influence of current visual language in a multicultural context and develop an approach towards a new visual language.

For more information contact us here.
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